Jody Hudson-Powell

Jody Hudson-Powell joined Pentagram as a partner in October 2015. He began his career at Nokia, focusing on motion and generative visual identity development. In 2005, he founded Hudson-Powell with his brother Luke Powell. As Hudson-Powell, their work encompassed brand identities, motion graphics, interactive design, creative technology, immersive experiences and art pieces. Alongside this, Hudson-Powell served as a Design Director at Wolff Olins from 2010.

His clients include the London 2012 Olympics, Canteen, Nickelodeon, the BBC, the Barbican, Diesel and Kylie Minogue. As part of the Wolff Olins team he worked on the creation of the brand of EE, the UK’s largest mobile operator, as well as Skype, Beeline and Google.

BA (Hons) Graphic Design 1998-2001
MSc Virtual Environment at the UCL Bartlett School of Architecture